Proposal and Marketing Content Specialist
3 weeks ago
The Rockridge Group is seeking a Proposal and Marketing Content Specialist to join our team. As a key member of our marketing and business development team, you will be responsible for developing and executing content strategies that drive engagement and build our brand.
In this role, you will work closely with our team to create high-quality content for various marketing channels, including our website, social media, and email newsletters. You will also be responsible for identifying and submitting our firm's best work for relevant awards and accolades. Additionally, you will collaborate with internal teams to develop content that showcases our firm's experience, expertise, and thought leadership.
The ideal candidate will have 5+ years of experience in content creation and management, awards submissions, and pitching in a legal or professional services environment. They will have strong writing, editing, and proofreading skills, as well as a strong understanding of SEO best practices and experience with SEO tools such as Google Analytics.
The estimated salary for this position is $100,000 - $120,000 per year, depending on experience. We offer a competitive benefits package and opportunities for career growth and development.
Responsibilities
- Develop and execute a content strategy that aligns with our overall marketing and business development goals and objectives.
- Write, edit, and publish high-quality content for our website, blog, social media, email newsletters, and other marketing channels.
- Collaborate with internal teams to develop content that showcases our firm's experience, expertise, and thought leadership.
- Conduct research on legal topics and trends to ensure that our content is up-to-date and relevant.
- Optimize content for SEO to increase visibility and drive traffic to our website.
- Identify and calendar relevant awards and accolades, and coordinate the submission process.
- Create compelling pitches to potential clients that highlight our firm's strengths and capabilities.
- Analyze and respond to RFPs and other client inquiries.
- Create and maintain a repository of proposal templates and other materials to streamline the proposal development process.
- Manage the proposal development process from start to finish.
- Create intelligence reports on companies, industry trends, and developments to keep our team informed.
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