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Advertising Sales Executive

2 months ago

Lakeland, Florida, United States Spectrum Full time
About the Role

We are seeking a highly motivated and results-driven Advertising Sales Executive to join our In Market Sales Team at Spectrum Reach. As an Account Executive, you will be responsible for driving revenue growth through proactive selling of our data-driven media solutions and cultivating connections with brands and marketing/advertising agencies.

Key Responsibilities
  • Achieve sales and strategic goals by leveraging your expertise in digital advertising and media solutions.
  • Cultivate and nurture connections with brands and marketing/advertising agencies to identify business challenges that our media solutions can address.
  • Oversee sales forecasting and reporting for your Book of Business, ensuring accurate and timely delivery of client results.
  • Communicate effectively with external partners, clients, and internal stakeholders, adapting your style and delivery to various levels of technical expertise.
  • Deliver client results that earn repeat business by presenting complex solutions in a simple, easy-to-understand manner.
Requirements
  • Proven track record of exceeding revenue expectations in sales roles, preferably with 3+ years of experience in digital advertising (CTV, insertion order media, and/or managed services).
  • Ability to use data in the development and sale of a media strategy, with a strong understanding of the media landscape and evolving dynamics of advertising.
  • Strong presentation skills, with the ability to speak with C-level clients and negotiate effectively.
  • Local and regional travel, with a valid driver's license and safe driving record.
Preferred Qualifications
  • Accustomed to building processes to hold yourself accountable to goals, with a passion for the convergence of entertainment, technology, and data.
  • Knowledge of Salesforce, media research & planning tools, and the Adtech ecosystem.
  • Ability to succeed in a fast-paced, rapidly changing environment while maintaining high levels of client relationships and business excellence.
About Spectrum Reach

Spectrum Reach is the advertising sales arm of Charter Communications, offering best-in-class premium video solutions to business owners and advertising agencies nationwide. We power our solutions with data from our 32 million customers nationwide and have the technology, partnerships, and expertise to reach nearly the entire marketplace.

At Spectrum Reach, we believe in growing a workforce that reflects our communities and providing equal opportunities for employment and advancement. We're committed to creating a culture of excellence, where employees can build careers and succeed in a dynamic and supportive environment.