Business Intelligence Specialist
3 days ago
At SmartFinancial, we're looking for a talented Marketing Analyst to help us drive growth for insurance agencies. As a key member of our marketing team, you'll analyze market trends, competitors, and customer behavior to develop effective marketing strategies. Your role will involve working closely with cross-functional teams to align marketing strategies with business goals and stay up-to-date with industry trends and best practices in marketing analytics.
About Our Culture
We're proud of our World Class Culture, which our employees say is the best thing about working at SmartFinancial. We have great SLACK channels for work and play, which keep you connected with your fellow employees throughout the day. Not to mention our top-notch company events (like our Summer Beach Party with open bar, chili cook-off, annual holiday yacht party, fun office potlucks and more) that will keep you asking when the next event is.
Key Responsibilities
* Analyze market trends, customer demographics, and competitors to identify opportunities and develop effective marketing strategies
* Measure the success of marketing campaigns and initiatives using data analytics tools
* Develop and maintain marketing performance reports and dashboards
* Provide data-driven insights and recommendations to optimize marketing efforts
* Collaborate with cross-functional teams to align marketing strategies with business goals
* Stay up-to-date with industry trends and best practices in marketing analytics
Requirements
* 2+ years of experience in marketing analytics or related field
* Strong analytical and problem-solving skills
* Proficiency in data analysis tools such as Excel, SQL, and Google Analytics
* Ability to analyze and interpret complex data sets
* Excellent communication and presentation skills
* Detail-oriented and highly organized
* Ability to work independently and in a team
What We Offer
* Comprehensive Health Coverage: Health, dental, and vision insurance for you and your dependents.
* Retirement Plans: 401(k) retirement plan with company matching contributions.
* Paid Time Off: Generous PTO, holidays, and extensive paid product training.
* Professional Development: Opportunities for career growth and advancement within a supportive environment that values employee development.
* Flexible Work Options: Hybrid work arrangements, combining in-office and remote work opportunities.
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