Senior Manager, Sports Marketing Analytics
4 days ago
rEvolution Marketing is a leading global sports marketing agency seeking an experienced Senior Manager, Sports Marketing Analytics to join our team. As a key member of our analytics department, you will drive the analysis and development of sports marketing intelligence and strategy for brands and rightsholders.
Key Responsibilities- Lead and coach a team of analysts in conducting research and analysis for strategy and measurement projects across all agency clients and new business pitches.
- Analyze fan behavior, assess partnership value, and conduct whitespace analysis to inform client campaigns and sponsorship opportunities.
- Develop strategic priorities and actionable roadmaps for the analytics segment that align with agency-wide goals and drive strategic agency planning.
- Identify and develop innovative approaches to solving client problems and achieving agency objectives, including the creation of new products, services, and methodologies.
- 12+ years of professional experience in marketing analytics and/or strategy, particularly around sports and lifestyle marketing.
- 5+ years of people management experience.
- Expert ability to problem-solve and build innovative solutions.
- Significant experience with business intelligence and syndicated research/analytics tools (i.e., YouGov, SBJ Sports Atlas, Infegy, Meltwater, Google Data Studio, Kantar, Nielsen, MRI, Statista).
- Medical/Dental/Vision insurance.
- 401k w/ Company Match.
- Flexible time off policy.
- Paid Maternity and Paternity Leave coverage.
This hybrid role is based in our Chicago office, but has a global reach.
Estimated Salary Range$120,000 - $180,000 per year, depending on experience.
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