Content Marketing Specialist
4 weeks ago
Job Summary:
A content marketing coordinator will play a pivotal role in creating, curating, and distributing compelling content that engages our target audience and supports our marketing initiatives.
You will collaborate closely with the marketing team to develop and execute content strategies across various digital platforms, including websites, blogs, social media, email and more.
The goal is to enhance brand awareness, drive traffic to our digital properties, and ultimately contribute to the achievement of marketing goals and business objectives.
Key Responsibilities:
- Develop and implement content strategies that support marketing objectives, target audience needs, and sales goals
- Collaborate with cross-functional teams to ensure content alignment and consistency across all touchpoints
- Manage content distribution across various channels, including website, blog, social media platforms, email newsletters, and other digital platforms
- Support marketing campaigns and initiatives with content creation and promotion
- Ensure content accuracy, relevance, and compliance with legal and regulatory requirements
- Stay informed about industry trends, competitor activities, and emerging content marketing technologies and strategies
Requirements:
- Bachelor's degree in marketing, communications, journalism, or a related field
- Proven experience in content creation, copywriting, and content marketing
- Strong writing and editing skills
- Experience with social media management tools, email marketing platforms, and analytic tools
- Proactive and self-motivated with a strong sense of ownership
- Familiarity with SEO principles and content management systems
- Project management skillset
Equal Employment Opportunity:
TOMCO Systems Company is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and comply with all related employment regulatory requirements.
We do not discriminate in employment-related decisions on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.
TOMCO Systems Company is an EEO/AA Employer M/F/D/V.
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