Social Media Marketing Specialist

3 weeks ago


New York, New York, United States Tarte Cosmetics Full time

About the Role

Tarte Cosmetics is seeking a talented and strategic Social Media Manager to join our Social team. The ideal candidate will be responsible for planning content and copy across all organic social media channels, building out the weekly content calendar, and identifying social trends.

Key Responsibilities

  • Develop and execute a comprehensive social media strategy to engage with our audience and drive brand awareness.
  • Craft and edit copy for all social channels, working closely with the Social Media Coordinators.
  • Manage and review the Social Media Coordinator's posting schedules.
  • Partner with the creative team to develop best-in-class assets to support social holidays and new launches.
  • Collaborate with cross-functioning teams to provide ongoing social support for retailers and internal stakeholders.
  • Communicate the social team's content needs and partner with internal Content Creators and the Content/Video team to bring content to life.
  • Monitor social SEO and platform traffic metrics.
  • Compile weekly, monthly, and quarterly social media reports.
  • Suggest and implement new features to develop brand awareness and elevate our social strategy.

Requirements

  • Bachelor's degree.
  • 5+ years' relevant experience in social media marketing.
  • Self-starter with the ability to prioritize in a fast-paced environment and meet changing deadlines on multiple projects.
  • Strong problem-solving and troubleshooting skills.
  • Excellent communication and interpersonal skills.
  • Works well under pressure and has a flexible and positive attitude.
  • In-depth understanding of relevant and upcoming social media trends.
  • Excellent verbal, communication, and writing skills.
  • Attention to detail and ability to multitask.
  • Strong project management skills.
  • Up-to-date on relevant cultural events.
  • Passionate about beauty.

Our Perks

  • Salary range: $80-100K.
  • Medical, dental, vision, 401K plan, and access to health and wellness programs.
  • Paid vacation, holidays, summer Fridays, birthdays off, volunteer time, and more.
  • Makeup gratis, employee discount on tarte products, team give-back initiatives.
  • Friendly, fun, creative, and collaborative work environment.


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