Marketing Coordinator

4 days ago


Reston, Virginia, United States Love Communications Full time

We're seeking a talented Marketing Coordinator to join our team at Love Communications. As a key member of our team, you'll play a crucial role in driving results and building brands through innovative social media management, public relations, and digital strategy.

Responsibilities

  • Develop and execute comprehensive social media strategies for clients, working closely with our Social Media Supervisor.
  • Manage the production and execution of the social media editorial calendar, ensuring timely and engaging content across all platforms.
  • Create compelling content (text, images, videos) for Facebook, Instagram, X, LinkedIn, TikTok, and YouTube, aligning with our brand voice and style.
  • Engage with users on client social posts and ads, fostering positive interactions and addressing customer inquiries promptly.
  • Coordinate influencer initiatives, including activation/strategy briefs, creator vetting, measurement structure, and communications.
  • Stay up-to-date with the latest industry trends and best practices to inform our social media strategy.
  • Collaborate with our PR department to develop PR strategies and plans for various clients, drafting and distributing media materials as needed.
  • Assist with story pitches, create and maintain media lists, and cultivate relationships with media.
  • Produce monthly media coverage reports for clients using Meltwater.

Requirements

  • Keen attention to detail, ensuring accuracy and quality in all tasks.
  • Strong writing, editing, and proofreading skills for clear and engaging content.
  • Excellent organizational skills, capable of managing multiple tasks and meeting deadlines.

We're a passionate team of marketers, researchers, creatives, and storytellers who believe in creating a better world. We work with clients who share our values, give back to our local communities, and empower our people and communities to be happy, healthy, and fulfilled.

Our commitment to diversity, equity, and inclusion starts with an understanding that we have much to learn and do, and we must continually improve. We believe in pursuing benefits beyond just business success and work to empower our people and communities to thrive.



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