Director, Strategy Lead

1 day ago

Birmingham, Michigan, United States Zenith Full time
Job Title: Director, Strategy

Zenith is a leading media agency seeking a talented Director, Strategy to oversee Media Planning and Strategy functions for a high-profile and fast-paced account. This role will be integral in the development, execution, and stewardship of integrated media plans for the client's business.

Key Responsibilities:
  • Supports as team lead on client's business and oversees all aspects of the assigned LOB(s)
  • Executes high-level strategy and holistic management of the media plan development, implementation, and execution
  • Identifies key target insights based on client brief necessary for formulating strategic recommendations
  • Responsible for managing projects and resources for subsidiaries/business unit
  • Maintain an in-depth knowledge of the client business
  • Ensure teams adopt best-in-class tools, techniques, and systems to deliver plan recommendations aligned to client's objectives
  • Demonstrate an intimate understanding of how consumers interact with channels and technology
  • Provide direction, management, and support to direct and indirect reports
  • Supervising, training, and developing staff (managing workload, delegating responsibilities, and checking work for accuracy, performance management)
  • Participation in special projects involving cross-department team development
  • Participates in new business efforts, including development of new business opportunities and new business pitches (as needed)
Requirements:
  • B.A. or B.S., preferably in Marketing, Advertising, or related field
  • 8+ years of experience in media planning
  • 4+ years of experience managing junior staff
  • Marketing/advertising agency experience highly preferred
  • Entertainment experience a big plus
  • Proven experience and success in presenting plans to clients and influencing top-level decisions
  • Excellent organizational, interpersonal, and quantitative/analytical skills
  • Adept at injecting ideas, innovation, and leading industry developments into planning assignments
  • Detail-oriented and proven ability to thrive in a fast-paced environment
  • Must be a self-starter, with strong planning and organizational skills
  • Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI
  • Understand its capabilities and applications to translate data into actionable insights
  • Thinks clearly and diplomatically when participating in a discussion to field complex or sensitive questions from clients/internal groups
  • Professional presentation, training, and client-facing skills
  • Excellent written/verbal communication, presentation, organizational, interpersonal, and analytical skills
  • Accountability and flexibility with the ability to work in a fast-paced environment
  • Demonstrates ability to define and implement professional standards for team participation, conflict resolution, problem-solving, and communication
  • Able to guide others in defining high-level strategy for business unit
  • Able to manage a budget, control costs, plan, and schedule around cost concerns for business unit
  • Demonstrates an ability to be curious and passionate about our client's business
  • Positive, team-player attitude

This is a hybrid position working 3 days per week in our temporary Birmingham, MI location. This position will move to our permanent location in downtown Detroit when the office opens, with the same 3 days per week hybrid schedule.

All your information will be kept confidential according to EEO guidelines.

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