Editorial Visionary

Alo Yoga is seeking a visionary Editorial Director to craft compelling stories that inspire and connect with our audience. As a key member of our marketing team, you will drive content strategy, develop engaging narratives, and help us share the deeper stories behind our collections, community, and commitment to wellness.

• Lead the copy team to create meaningful, engaging, and on-brand copy that resonates with our audience across all channels.
• Develop and execute a bold editorial strategy that reflects the Alo Yoga ethos and elevates our brand as a leader in mindful movement and wellness.
• Partner closely with the Marketing, Creative, Product, and Social Media teams to ensure our stories are seamlessly woven through all content and campaigns.
• Oversee the editorial calendar to ensure every piece of content is delivered on time and on point.
• Collaborate with our digital marketing and SEO teams to ensure every word is not just beautifully written but also optimized for performance.

• 10+ years of experience in editorial roles focused on brand copy, content strategy, and team leadership.
• A strong portfolio that showcases your ability to create engaging, on-brand narratives that drive connection and action.
• Proven success in developing content strategies that fuel brand engagement and growth.
• Exceptional writing, editing, and communication skills with a keen eye for detail and a deep understanding of brand voice and tone.
• A collaborative spirit and the ability to work cross-functionally in a fast-paced, dynamic environment.
• Knowledge of SEO and experience optimizing content for digital channels.

Alo Yoga offers a competitive salary range of $180,000 - $190,000 per year, as well as a comprehensive total rewards package that includes performance bonuses, long-term incentives, and progressive benefits.