Assistant Media Planner/Buyer Specialist
3 weeks ago
Gatesman is looking for a talented Assistant Media Planner/Buyer to join our team. As a key player in our media department, you will collaborate with cross-functional teams to develop and implement media campaigns that drive business results.
With a strong understanding of digital media buying platforms, you will analyze consumer data, develop targeted campaigns, and negotiate with vendors to ensure efficient and effective media buys. You will also have the opportunity to work with industry-leading software and tools to stay up-to-date on the latest trends and best practices.
This role offers a competitive salary range of $65,000 - $80,000 per year, depending on experience, plus benefits including medical, dental, and vision insurance, FSA/HSA's, 401k with employer match, unlimited PTO, and paid maternity and paternity leave.
Key Responsibilities:- Collaborate with media team managers to develop and implement media campaigns tailored to reach specific audiences efficiently and effectively
- Analyze consumer data and develop targeted campaigns using tools like Kantar, MRI-Simmons, and SEMRush
- Negotiate with vendors to assess available media opportunities and ensure budget compliance
- Bachelor's degree in Marketing, Advertising, Communications, or a related field
- 1-2 years of experience in media planning, advertising, or a related role
- Familiarity with digital media buying platforms (Google Ads, Facebook Ads, etc.) preferred
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