Product Marketing Specialist

3 days ago


Charlotte, North Carolina, United States Miracom Hive Full time
Product Marketing Coordinator

We are seeking a detail-oriented and skilled Product Marketing Coordinator to provide day-to-day marketing and administrative support for our Campaign Management Team. As a Product Marketing Coordinator, you will play a crucial role in helping the team determine the most marketable features of our products and building marketing campaigns that drive revenue growth, customer retention, and usage growth.

Key Responsibilities:

  • Assist in becoming familiar with our company's products and services.
  • Help plan and execute consumer experiential events, trade shows, and sponsorship activations to drive trial and reinforce our brand positioning.
  • Identify key features in our products that will appeal to customers and create campaign timelines to ensure timely and successful delivery.
  • Collaborate with the marketing department to develop marketing campaigns for each product.
  • Prepare program and project-related documents, such as meeting reports and meeting agendas, as necessary.
  • Build and maintain long-lasting, healthy relationships with clients and internal team members.
  • Participate in collaborative team projects to help grow and build our program community.

Requirements:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • Prior experience working in marketing, preferably in a product marketing role.
  • Knowledge of analytical software and excellent interpersonal and communication skills.
  • Very good workload management and proficiency with Microsoft products, including Excel, Word, and PowerPoint.

About Miracom Hive:

Miracom Hive is a dynamic and innovative company that values creativity, teamwork, and customer satisfaction. We are committed to providing our customers with the best possible products and services, and we are looking for talented individuals to join our team.



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