Healthcare Data Insights Specialist

24 hours ago


Blacksburg, Virginia, United States Modea Holdings, Inc. Full time
Job Title

Healthcare Data Insights Specialist

About the Job

We are seeking a skilled Data Analyst II - Healthcare Solutions to join our team at Modea Holdings, Inc. The ideal candidate will have a strong background in healthcare analytics and experience working with large datasets.

Key Responsibilities
  • Analytics Implementation and Tracking:
    • Set up, configure, and maintain tracking on healthcare websites and mobile apps to capture critical data points across user journeys.
    • Work with engineering teams to implement and test tags and scripts using tools like Freshpaint or Tealium, ensuring accurate and HIPAA-compliant data collection.
    • Design and maintain tracking plans, including event naming conventions and data taxonomies.
  • Data Analysis and Reporting:
    • Analyze web and product analytics data to identify user behavior patterns, conversion trends, and opportunities for optimization in both digital and product experiences.
    • Develop insights, dashboards, and regular reports using platforms like GA4, Heap, and Adobe CJA, ensuring clarity and relevance for healthcare stakeholders.
    • Utilize SQL to query, clean, and transform large datasets, enabling detailed analyses that drive client decision-making.
  • Consulting and Client Communication:
    • Build strong client relationships by acting as a trusted advisor, capable of translating analytics insights into actionable business strategies.
    • Present findings and recommendations clearly and conversationally, adapting to client needs and anticipating potential questions or concerns.
    • Educate clients on best practices for analytics tracking, data interpretation, and the strategic use of analytics for business growth.
    • Stay updated on industry trends in healthcare analytics, compliance, and data privacy to provide forward-thinking guidance.
Requirements
  • 2 years of experience with digital analytics or related analytical fields.
  • Proficient in data analysis, including data cleaning, transformation, and interpretation.
  • Must be an experienced and polished oral and written communicator.
  • Bachelor's Degree or equivalent work experience.
Estimated Salary

$85,000 - $110,000 per year.



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