Marketing Innovation Specialist

3 weeks ago


San Antonio, Texas, United States TESSMER LAW FIRM PLLC Full time
Job Overview

Tessmer Law Firm PLLC is seeking a skilled Marketing Innovation Specialist to drive business growth and expansion in San Antonio and surrounding areas.

About the Role

This position requires a creative, initiative-taking individual with strong organizational and communication skills. The ideal candidate will be responsible for developing and implementing effective sales and marketing strategies to expand our customer base.

Key Responsibilities
  • Maintain and engage in a space where creative ideas and strategic thinking come together.
  • Understand, identify, and pursue new business opportunities, partnerships, and market segments.
  • Oversee the development and implementation of content marketing.
  • Create content that drives our brand through engagement, traffic, and conversion.
  • Develop and implement effective sales and marketing strategies to expand the customer base.
  • Provide a balance between imaginative, innovative approaches and thoughtful, well-planned actions.
  • Monitor and report on key performance indicators, sales metrics, and business development activities.
  • Attend and engage in networking events.
  • Attend speaking engagements on behalf of the firm.
  • Track KPIs and digital trends.
Requirements
  • Bachelor's degree in business, marketing, or a relevant field.
  • 2 years of experience in content marketing preferred (law firm experience a plus, but not required).
  • Proven history of successfully driving business growth and achieving revenue targets.
  • Strong strategic thinking and critical thinking skills.
  • Excellent communication and interpersonal abilities.
  • Ability to lead and motivate a high-performing team.
  • Knowledge of industry trends and a keen understanding of market dynamics.
  • Experience in SEO and inbound marketing trends.
  • Confident in paid ad platforms such as Google, Facebook, and LinkedIn.
  • Must be organized and have the ability to handle multiple projects at one time.
  • Effective communication skills, both written and verbal.
Compensation and Benefits

The estimated annual salary for this position is $65,000 - $85,000, depending on experience. Benefits include 401(k) matching, bonus based on performance, competitive salary, dental insurance, health insurance, opportunity for advancement, and vision insurance.



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