Senior Marketing Director, Global Products

4 days ago


New York, New York, United States Enfusion Full time

Enfusion is a pioneering software company that develops innovative cloud investment management solutions for asset managers and hedge funds worldwide.

We have global offices spanning four continents, providing comprehensive investment operations to fund managers. Our unique SaaS-based platform has revolutionized the investment landscape by integrating front-, middle-, and back-office operations into one seamless system.

Passionate about delivering exceptional client service, we complement our software with expert managed services. We've been recognized as the Best Managed Services Provider at the HFM EU Services Awards.

As a company, we're committed to the growth, development, and well-being of our people. If you're looking for a culture that values inclusivity, collaboration, entrepreneurship, diversity, and creative exploration, then we're interested in hearing from you.

The Marketing Department plays a pivotal role in driving Enfusion's growth and global expansion through strategic go-to-market initiatives, compelling content creation, and enhanced digital presence.

As VP of Segment Marketing, you'll develop winning marketing strategies for Enfusion's products and services globally. You'll gain a deep understanding of client needs and implement marketing programs for each target segment.

Your responsibilities will include interacting with clients, analysts, and influencers to gain market insights, driving thought leadership, and collaborating with the demand generation team to execute revenue-focused brand campaigns.

A strong background in product, segment, or integrated marketing roles within financial services, preferably marketing fintech to asset managers, is essential. A deep knowledge of the asset management sector, including trends, pain points, and workflows, is also required.

A minimum of 15 years of experience in product, segment, or integrated marketing roles within financial services is necessary. Experience in market research and competitive analysis, strong presentation skills, and excellent project management capabilities are also essential.

The estimated salary for this position is $120,000 - $180,000 per year, depending on experience and qualifications.



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