Digital Marketing Strategist Leader for Cloud Computing Innovation
3 days ago
We are on a mission to unlock value in stranded energy resources through the power of computation.
Take a look at what we do - our YouTube video
We aim to align the long-term interests of the climate with the future of global computing infrastructure. As data centers consume an exponentially growing power footprint to deliver technology to all connected devices, we are inspired by making sure that the energy meeting that demand is sourced in an environmentally responsible fashion. We co-locate mobile data centers with stranded energy resources, like flare gas and underloaded renewables, to deliver low-cost, carbon-negative distributed computing solutions. Our managed cloud services platform, Crusoe Cloud, is powered by stranded energy that enables climate-friendly innovation in computationally intensive fields including artificial intelligence, graphics rendering, and computational biology.
About the Role: Digital Marketing Strategist LeaderYou will be our creative, analytical, and passionate marketing leader who develops and executes comprehensive digital marketing strategies that align with business goals. You thrive in a truth-seeking culture and bring an analytical mindset to measure performance and make informed decisions. You enjoy being hands-on and developing engaging marketing campaigns that stand out in a crowded digital landscape. You are energized by big challenges and eager to build a core marketing function (and team) from the ground up.
As a member of our leadership team, you will partner closely with marketing and sales leadership to translate our strategy into category-creating execution that effectively enhances brand awareness, customer engagement, and drives product adoption. Your expertise in cloud technologies and digital marketing will be instrumental in expanding our leadership position in the industry.
A Day In The Life: Digital Marketing Strategist Leader- Develop and implement a comprehensive digital marketing strategy that includes SEO, SEM, content marketing, social media, email marketing, and paid advertising.
- Analyze performance metrics and customer insights to optimize campaigns and improve ROI. Use data to inform decision-making and strategy adjustments.
- Partner with product marketing, sales, and design teams to ensure cohesive messaging and branding across all digital channels.
- Oversee the digital marketing budget, allocating resources effectively to maximize impact.
- Prepare regular reports on campaign performance and digital marketing initiatives for senior leadership, providing actionable recommendations.
- Grow the digital marketing organization by hiring exceptional, high-performing digital marketers.
- Lead, develop, coach, and grow a team, fostering a culture of innovation, creativity, collaboration, and execution excellence.
- 10+ years of digital marketing experience, with 5+ years in a management role.
- A track record of successfully launching and managing AI and/or cloud-based products, driving awareness and adoption, ideally for complex technical products.
- Exceptional leadership, communication, and interpersonal skills (high EQ).
- A strategic thinker with the ability to execute tactically and be detail-oriented.
- Experience working in fast-paced, high-growth environments.
- A proven track record of successfully building and scaling high-functioning, bar-raising teams.
- Extensive experience in collaborating with executives.
- An MBA degree with a marketing concentration is strongly preferred.
- Highest salary range within the industry ($215,000 - $230,000).
- Restricted Stock Units included in all offers.
- Employment is made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual preference/orientation, gender identity, age, veteran status, national origin, or any other protected status.
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