Public Relations Specialist

4 days ago

Arizona City, Arizona, United States Trust Relations Full time
Job Description

Position Overview

A Trust Relations Account Executive works as a remote, full-time employee, has substantial experience executing innovative publicity campaigns in the B2B technology space and consumer lifestyle space (including consumer brands, fashion, luxury, travel, food, home, etc.), is passionate & enthusiastic about our industry, and uniquely experienced to generate crossover media exposure. Account work done by AE may also include content strategy, creation, and distribution, as well as data-driven reporting & analysis.

The Account Executive Role

  • Work across multiple accounts to consistently produce results within our core services of media relations
  • Develop and grow client relationships by participating in client meetings, email client communications, and assisting account leads with campaign development materials
  • Manage day-to-day workflow across interns, peers, clients, vendors, and freelancers
  • Write press materials, key messages, event briefing materials, status documents, and client call recaps - always delivering these materials in a timely matter with little to no revisions required
  • Problem-solving to improve efficiency, maximize client budgets, and deliver beyond expectations
  • Build understanding and knowledge of clients' business and their competitive environments through ongoing research and media monitoring
  • Communicating - both verbally and written - regarding strategic client documents and discussions
  • Daily, weekly, monthly, and quarterly reporting
  • Support the team and participate in the development and execution of media events, editor deskside, influencer partnerships, new business efforts, and creative deliveries as directed by senior leadership
  • Develop media lists and provide media outreach updates as appropriate
  • Executing all aspects of strategic media relations; leveraging existing relationships with reporters and outlets on behalf of client and agency
  • Identify creative media opportunities such as podcasts, broadcasts, social engagement, and more as relevant
  • Develop and grow media and influencer relationships through ongoing outreach and outings
  • Craft media outreach and/or social influencer outreach materials such as pitches, media alerts, press releases, or social partnership pitches and agreements
  • Fulfill all media-related requests and inquiries on time
  • Developing junior team members as needed
  • Perform both ongoing and ad-hoc projects as necessary

Key Qualifications

  • 2+ years' PR experience
  • B.S/B.A in public relations, marketing, business communications or related field, preferred based of media contacts
  • Must have both the ability to both work independently without guidance, as well as collaboratively with a team
  • Must have a well-rounded understanding of B2B/tech marketing space and
  • Must be detail-oriented and highly organized
  • Ability to meet deadlines without sacrificing quality
  • Out-of-the-box thinker and creative writer
  • Previous experience working with teams in multiple locations
  • A team player and a joy to work with -- this is non-negotiable at Trust Relations

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