Hardware Product Manager

1 day ago

Saint Paul, Minnesota, United States Trafera LLC Full time
About Trafera LLC

Trafera LLC is a dynamic and growing company immersed in K-12 and higher education, as well as emerging in SLED marketplaces. We provide and service both new and recertified technology ranging from Chromebooks, desktops, mobiles, servers, storage, and networking hardware to our customers.

Job Summary

We are seeking a Hardware Product Specialist to play a crucial role in driving the sales of our innovative solutions. As a key member of our team, you will be responsible for identifying and developing new business opportunities, building strong relationships with key decision-makers, and providing expert technical guidance to customers in the SLED industry.

Key Responsibilities
  • Collaborate with the Trafera sales team to effectively engage and guide customers, leveraging your extensive experience within Infrastructure technologies
  • Work with Trafera partners to develop go-to-market plans that will contribute to the growth of the overall business within those partners
  • Share accountability for achieving company sales targets by promoting products and solutions within the technologies you support
  • Conduct in-depth market research to identify trends, opportunities, and challenges within the SLED infrastructure market. Analyze competitor offerings and develop competitive positioning strategies
  • Develop compelling product positioning and messaging that resonates with SLED customers
  • Create product value propositions, and messaging that highlight the unique benefits of hardware products and solutions
  • Collaborate with Marketing team to develop and execute demand generation programs, such as content marketing, email campaigns, webinars, and events, to drive awareness and generate leads
  • Plan and execute successful product launches, including developing marketing materials and sales enablement tools. Collaborate with cross-functional teams to ensure a smooth and effective go-to-market process
  • Provide sales teams with the necessary tools, training, and support to effectively sell hardware products into the SLED market. Develop sales presentations, product demos, and customer success stories
  • Demonstrate a deep understanding of our hardware products and their applications within sled infrastructure, including networking, storage, and server solutions
  • Build and maintain strong relationships with key partners, as well as industry influencers. Gather customer feedback and insights to drive product improvements and innovation
  • Provide general troubleshooting to customer issues when needed
Requirements
  • Strong understanding of the SLED industry and its specific hardware infrastructure requirements
  • Exceptional communication skills that allow for effective engagement with customers
  • Technical aptitude and the ability to learn new products and technologies quickly
  • Problem-Solving Skills needed. Must be analytical and possess problem-solving skills to address complex technical challenges
  • Strong time management skills and a proven track record of self-motivation
  • Adaptability to a dynamic environment and the capability to manage multiple priorities
  • Collaborative skills that allow for seamless integration within a team
  • Proficient in public speaking skills for presentations at industry events and professional development sessions
Education and Experience
  • Bachelor's degree or equivalent practical experience
  • 8 years of experience in product management or related technical role
  • 5 years of experience working with and supporting hardware technology with an expertise in Networking, Servers, Storage, and VoIP
  • Preference will be given to candidates with industry standard certifications such as Cisco, CompTIA, etc.
Essential and Physical Requirements
  • The position is considered a remote position with some in-office work requirements
  • The ability to travel for business to tradeshows, company meetings, and customer-facing engagements is required. Travel requirements can vary throughout the year based on the demand, but travel requirements will be 50%
  • Must be able to work continuously for at least 4 hours in support of tradeshows
EEO Statement

Trafera LLC is proud to be an equal opportunity employer, providing equal opportunity to all employees and applicants based on an individual's qualifications, without regard to race, gender, religion, color, age, national origin, disability, genetic information, sexual orientation, gender identity, familial status, marital status, status with regard to public assistance, local human rights commission activity, amnesty, status as a covered veteran or any other protected factor in accordance with applicable federal, state and local laws.

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