Brand Development Manager

1 week ago


San Diego California, United States CorDx Full time
About CorDx

CorDx is a multinational biotechnology organization dedicated to driving innovation and excellence in global health.

With a global presence and a team of over 2,100 employees, CorDx delivers cutting-edge medical device solutions for the detection of infectious diseases, pregnancy, and other critical health concerns.

Our mission is to harness the power of technology, artificial intelligence, and data science to deliver diagnostic solutions that address the most pressing questions in healthcare.

Job Summary

We are seeking a highly skilled Marketing Manager to join our team at CorDx. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness and lead generation.

Key Responsibilities
  • Develop and execute marketing campaigns across digital, content, and social media channels.
  • Collaborate with sales and product teams to align marketing efforts with business objectives.
  • Analyze market trends and competitors to identify new marketing opportunities.
  • Manage the marketing budget to ensure cost-effective strategies and maximized ROI.
  • Measure and report on the performance of marketing campaigns, making data-driven adjustments as needed.
  • Oversee the creation of marketing materials, including brochures, websites, and presentations.
  • Stay up-to-date on industry trends and best practices to maintain innovative and effective marketing efforts.
Requirements
  • Bachelor's degree in marketing, business, or a related field.
  • Over 3 years of experience in marketing management or a similar role.
  • Strong leadership and project management skills.
  • Proficiency in marketing tools, including analytics, automation, and CRM software.
  • Excellent communication and creative thinking skills.
  • Ability to work in a fast-paced, dynamic environment.
  • Passion for marketing and brand development in the life sciences sector.
What We Offer
  • Medical Insurance Plan
  • Retirement Plan
  • Paid Time Off
  • Training & Development

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully.


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