Digital Marketing Strategist

5 days ago


Memphis, Tennessee, United States RedRover Full time
About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our team at RedRover Sales & Marketing Strategy.

This is a key contributor role to our client production team and offers an exciting opportunity to work with a wide range of B2B clients across various industries.

The ideal candidate will have a strong background in pay-per-click advertising, excellent analytical skills, and the ability to deliver high-quality results in a fast-paced environment.

Responsibilities:
  • Create and manage PPC campaigns on multiple platforms, including Google Ads, Bing Ads, Facebook Ads, and LinkedIn Ads.
  • Conduct thorough keyword research and analysis to identify effective keywords for ad campaigns.
  • Develop engaging ad copy that drives high click-through rates (CTR) and conversions.
  • Set up and optimize bidding strategies to ensure campaigns stay within budget and meet performance goals.
  • Analyze campaign data to identify trends and insights, and make data-driven recommendations for campaign optimization.
  • Stay up-to-date with the latest trends and best practices in PPC advertising and implement new strategies as appropriate.
What We Offer

As a member of our team, you can expect:

  • A competitive salary: $60,000 - 80,000 per year, depending on experience.
  • A comprehensive benefits package, including health insurance, dental and vision benefits, paid time off, and more.
  • The opportunity to work with a dynamic and growing company that values innovation and results-driven approach.
  • A collaborative and supportive team environment that fosters growth and development.


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