Salesforce Enablement Strategist

First Horizon, a leading regional financial services company, is seeking a talented Salesforce Enablement Strategist to join our team. Based in the southeastern United States, we offer a unique opportunity to work with a diverse group of professionals and make a meaningful impact on our clients' success.

We are looking for an experienced professional to lead the enablement of Salesforce CRM (Sales and Service) capabilities across multiple B2B related lines of business. As a key member of our Marketing and CX organization, you will report directly to the VP, CRM Enablement. Your primary responsibility will be to oversee the development and implementation of Salesforce solutions that align with business objectives.

The ideal candidate will have a strong background in Salesforce administration and product ownership, as well as experience working in an agile setting. You will function as the Product Owner for B2B related solutions, responsible for maintaining a product backlog, prioritizing user stories, and ensuring that the platform delivers maximum value to the business.

• Backlog Management: Create, maintain, and prioritize the product backlog, ensuring that the most valuable features are delivered first.
• Stakeholder Collaboration: Work closely with stakeholders to gather and document requirements, ensuring that the platform meets their needs.
• Feature Development: Translate business requirements into user stories for the development team and oversee the development and implementation of new features.
• Functional Demo: Ability to demonstrate functional delivery to business proponents.
• Sprint Planning: Collaborate with the Scrum Master to plan sprints, ensuring that the development team understands the priorities and requirements.
• Quality Assurance: Ensure that all Salesforce implementations meet quality standards, are tested thoroughly, and are delivered on time.
• User Training: Coordinate and provide training to users on new features and functionalities within Salesforce.
• User Support: Provide end user support and education for any issues that arise, be on point to drive resolution and function as an escalation point.
• Continuous Improvement: Identify areas for improvement within the Salesforce platform and recommend enhancements to optimize performance and user experience.
• Reporting & Analytics: Oversee the creation of reports and dashboards within Salesforce to monitor platform performance and business metrics.
• Compliance & Security: Ensure that Salesforce implementations comply with company policies, industry standards, and data security regulations.

At First Horizon, we pride ourselves on being a leading regional financial services company dedicated to helping our clients, communities, and associates unlock their full potential with capital and counsel. With $81.7 billion in assets, we serve clients through a team of approximately 7,300 associates and 418 banking centers throughout the southeastern United States.

We offer a competitive salary range of $120,000 - $160,000 per year, based on experience, along with a comprehensive benefits package including:

• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match