Creative Director

1 week ago


Reston, Virginia, United States SWANS Full time

Job Title: Art Director

About the Role:

We are seeking an Art Director to join our team at SWANS, a luxury fashion brand based in Los Angeles. As an Art Director, you will be responsible for developing and driving a compelling and innovative vision of the brand.

Key Responsibilities:

  • Work closely with the Design and cross-functional teams to develop and drive a compelling and innovative vision of the brand.
  • Conceptualize everything the brand stands for and translate it into advertising campaigns, customer experience, photoshoot production, social media strategy, brand collaborations, and beautiful shows.
  • Tap into the cultural zeitgeist and establish that brand vision and translate it globally.
  • Inspire the creative team and offer excellent leadership.
  • Manage a team of creatives, setting clear roles, responsibilities, and expectations of all projects to ensure the output is brand-appropriate and completed on time with the highest standard possible.
  • Drive seasonal look and feel of all creative elements for the brand, driving creative alignment across all platforms (online, social media, customer communications, catalog, in-store, packaging).
  • Follow market visual trends and apply a keen understanding of the fashion marketplace to make decisions that will maximize the effectiveness of creative.
  • Work within project timelines and work effectively within budgets and objectives.
  • Be a fashion and creative expert, bringing a keen understanding of the fashion marketplace, and providing a creative framework that keeps the brand on the leading edge.
  • Embrace performance data and develop future creative strategy based on these insights.
  • Inspire and develop work that is conceptually rich and unique.

Requirements:

  • Bachelor's Degree in Graphic Design or design-related equivalent.
  • 8+ years' experience in design, specific to apparel/women's fashion industry.
  • Strong InDesign, Illustrator, and Photoshop skills (MAC platform).
  • Proven depth of experience in design represented by a portfolio of work.
  • Experience in photoshoot production.
  • Deep connection to fashion culture and trends.
  • Experience in branding and marketing.

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