Creative Director

4 weeks ago


Reston, Virginia, United States Unwell Full time
Unwell Creative Director Opportunity

We are seeking a visionary Creative Director to lead the creative direction of our fast-growing brand. As a key member of our team, you will be responsible for steering all creative efforts across various media and platforms, ensuring our brand remains cutting-edge and consistently ahead of industry trends.

Key Responsibilities:

  • Creative Leadership: Develop and execute a cohesive creative vision for Unwell, overseeing all aspects of brand identity, including visual identity, logos, key art, and overall branding strategies.
  • Design Execution: Personally design and execute key creative deliverables, including logos, visual identities, and social media content.
  • Collaborative Strategy & Assets: Partner with the Head of Marketing and cross-functional teams to develop and execute creative concepts for live events, social campaigns, partnership materials, consumer products, and content franchises.
  • IP Brand Development: Spearhead the creation and launch of innovative brands for Unwell & IP, including brand development, logo design, visual identity, photoshoots, social identity, and live event concepts.
  • Event Design & Execution: Conceptualize and oversee the creative direction of live events, ensuring all related assets align with the event's look and feel while adhering to Unwell's brand guidelines.
  • Content & Social Media: Direct and review the creative work for all social media campaigns, ensuring that the content is engaging, on-brand, and consistent across all platforms.
  • Brand Consistency: Maintain a consistent brand voice and visual identity across all touchpoints, overseeing the production of all creative content to ensure it meets the highest standards of quality and originality.

Requirements:

  • Experience: A minimum of 8+ years of experience in creative roles, with a significant portion of that time spent in a leadership capacity.
  • Creative Vision: Demonstrated ability to develop and execute a cohesive creative vision across a wide range of media, with a portfolio that showcases innovative and award-winning work.
  • Technical Proficiency: Proficient in Adobe Creative Suite and other relevant design tools, with a strong understanding of the latest trends in design, social media, and content creation.
  • Strategic Thinking: Strong strategic skills with the ability to think big-picture while also managing the details, translating business objectives into compelling creative strategies that drive results.
  • Cross-Functional Collaboration: Proven experience working collaboratively with marketing, product, and content teams to align creative efforts with overall business goals.
  • Leadership: Strong leadership skills with the ability to inspire and mentor creative teams, providing clear direction, constructive feedback, and managing multiple projects simultaneously in a fast-paced environment.
  • Entrepreneurial Spirit: A self-starter who thrives in an entrepreneurial environment and is eager to take ownership of the creative direction of a rapidly growing brand.

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