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Strategic Media Director

1 week ago

WinstonSalem, North Carolina, United States IPG MediaBrands Full time
Company Overview
The Business Leadership team builds strong client relationships that drive positive outcomes for their business. The team does this by immersing itself in the business, elevating strategic opportunities for growth, and developing media recommendations that keep clients at the forefront of the industry.

Salary Range
$95,000-$110,000 USD

Job Description
We are seeking a highly skilled Associate Media Director to join our team. As a key member of the Business Leadership team, you will be responsible for overseeing flawless execution of media campaigns and developing the skill and knowledge base of those more junior while supervising, advising, and providing counsel to direct report(s).

Key Responsibilities:
  • Manage day-to-day operations of the client media plan and budget details, including flowchart, budget trackers, ensuring client signs accurate, timely media authorizations prior to buys.
  • Demonstrate understanding of Client's business/category.
  • Build and strengthen junior to mid-level client relationships as a business partner and thought leader to their organizations.
  • Coordinate collaboration, schedule status meetings and business updates with Mediahub's Partnership Investments, Audience Science, Campaign Insights, Insights + Action and Radical + Disruptive, in addition to extended Mediabrands and Kinesso specialty teams.
  • Support Group Director in maintenance of monthly MBIS investment and forecast tracking with Partner Investments and Client Finance.
  • Oversee supervisor/manager, who is the go-to resource for all inventory, billing and invoice discrepancies, including compliance with vendor set-up, Prisma entry for channels not managed by PI, Local MB or Kinesso.
  • Partner with Local Investments, Kinesso and Partnership Investments on development of partner list, RFP details and evaluation prior to client recommendations.

Requirements:
  • 5-7 years' experience required.
  • Able to build strong client relationships in order to develop a trusting partnership and facilitate mutual understanding process/priorities/needs.
  • Proven expertise in at least 3 channels, while developing additional acumen of cross-channel media marketplace and planning essentials (delivery levels, flighting, etc.), including Video/Audio Broadcast/Streaming, Direct and Addressable Digital, Social Media, Retail Media (if applicable), Print, OOH, etc.