VP of Marketing Leadership
4 weeks ago
About Pharos Systems International Inc
We're a pioneer and leader in the PrintOps industry, helping businesses replace cumbersome print IT infrastructure with an easy-to-use SaaS solution. Our focus is on creating innovative, eco-friendly ways for organizations to enable their employees and enhance productivity.
Job Title: VP of Marketing
Location: Remote
Salary: $190,000 - $200,000 annually, plus bonus plan
Position Overview: As Vice President of Marketing at Pharos Systems International Inc, you'll be at the forefront of our mission to drive growth and elevate our brand to new heights. This is a role for someone who thrives on both vision and execution - a leader who not only sees the future of our marketing but has the skills to bring it to life.
Your Key Responsibilities:
- Develop, champion, and execute a comprehensive marketing strategy that aligns with Pharos's business goals, driving growth and success.
- Build, lead, and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and continuous growth.
- Ensure consistent, impactful brand messaging and quality across all marketing channels, touchpoints, and within the Pharos organization.
- Define key customer segments and develop targeted marketing strategies to effectively reach and engage them.
- Implement growth marketing strategies to generate high-quality leads, and drive marketing-sourced and influenced pipeline and revenue.
- Develop a content strategy that meets the informational needs of Pharos's target audiences, delivering valuable, relevant content.
- Manage and refine our marketing technology stack to streamline marketing processes, nurture leads, and track marketing ROI.
- Develop and manage the marketing budget, focusing on initiatives that drive the best short-term and long-term returns for Pharos.
Qualifications and Experience:
- 10+ years of marketing experience, with at least 5 years in a senior leadership role (preferably in B2B SaaS or software solutions)
- Proven ability to develop and execute successful marketing strategies
- Experience in leading and mentoring high-performing marketing teams
- Strong demand generation and pipeline development experience
- Track record in product marketing and go-to-market strategies
- Expertise in brand management across multiple channels
- Numerically fluent, with demonstrated proficiency in data analytics for performance monitoring and optimization
- Experience in cross-functional collaboration with sales, product, and customer success teams
- Strong communication skills for internal and external relationship building
- Familiarity with marketing automation tools and CRM systems
- Experience managing marketing budgets for optimal ROI
- Bachelor's degree in Business or related field preferred
Why Join Us:
At Pharos Systems International Inc, your contributions will not only drive our success but also continue to solidify our status as a leader in the industry. If you are driven by innovation, excellence, and customer satisfaction, we encourage you to apply. Shape the future of our products and help maintain our competitive edge in the market.
Equal Opportunity Employer Statement: Pharos Systems International Inc is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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