Data-Driven Marketing Expert
3 days ago
Job Responsibilities
The Marketing Analyst will play a critical role in supporting the Product Strategy Manager by providing data-driven insights and recommendations. Key responsibilities include:
- Conducting thorough market research and analysis to enable informed business decisions
- Aggregating internal and external data sources into a single source of truth
- Developing and maintaining data visualizations to track market performance and deliver to key stakeholders
- Collaborating with cross-functional teams to gather data requirements and ensure alignment with strategic objectives
- Supporting the development of marketing strategies and product positioning
Required Skills:
- Bachelor's degree in Marketing, Business Administration, Statistics, Economics, or related field
- 2-4 years of experience in marketing analytics, market research, or related roles
- Proficiency with dashboarding and data analysis tools such as Powerbi, Excel, SQL, Python, R, Tableau, or equivalent
- Strong analytical skills with the ability to interpret complex data sets and drive towards actionable insights
- Ability to plan and prioritize projects based on highest impact & highest value based on strategic priorities
Benefits: Competitive salary range ($80,000 - $110,000 per year), comprehensive benefits package, and opportunities for professional growth and development.
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