Marketing Lead for Snacks and Pacific Foods

12 hours ago

Doral, Florida, United States Campbell Soup Company Full time
Job Summary

We are seeking a highly skilled Marketing Lead to join our team at Campbell Soup Company. As a Marketing Lead, you will be responsible for developing and executing marketing strategies to drive business growth and increase brand awareness for our Snacks and Pacific Foods division.

Key Responsibilities
  • Develop and implement category and brand strategies to achieve short-term and mid-term results aligned with LATAM and Global Exports strategies and portfolio roles.
  • Lead annual business planning and execution to achieve business results with cross-functional teams and strategic commercial partners.
  • Manage innovation and commercialization processes through to launch, collaborating with cross-functional teams to deliver projects on time and within budget.
  • Represent customer, consumer, and market needs, communicating opportunities and issues to the broader organization.
  • Serve as the primary stakeholder responsible for the brand, including key decision-making issues.
Requirements
  • BS/BA required; MBA preferred.
  • 6+ years of brand/product management marketing experience.
  • Snacks experience - hybrid operational business model experience preferred.
  • Must include brand building, category management, and shopper experience.
  • Proficiency in digital marketing, data analytics, business, and financial acumen.
  • Creative problem-solving skills to overcome challenges and capitalize on opportunities.
  • Ability to quickly adjust strategies and tactics in response to changing market conditions and emerging trends.
  • Rapid decision-making skills with a focus on efficiency and effectiveness.
  • Ability to prioritize high-impact activities and projects that align with strategic goals, maximize impact and ROI.
  • Proficiency in analyzing market data and consumer insights to make informed decisions.
  • Ability to track and interpret key performance indicators (KPIs) to drive continuous improvement.
  • Ability to communicate clearly and concisely with various stakeholders including team members and partners.
  • Strong teamwork skills to work effectively across departments and with external partners.
  • Deep understanding of customer needs and preferences to tailor strategies and solutions accordingly.
  • Capacity to bounce back from setbacks and continue driving towards goals.
  • Ability to lead, motivate, and collaborate across a cross-functional team of internal and external stakeholders.
  • Ability to influence stakeholders and drive decisions and execution both internally and externally.
What We Offer

We offer a competitive salary range of $72,900-$117,300, individual base pay depending on work location and additional factors such as experience, job-related skills, and relevant education or training. In addition, we offer competitive health, dental, 401k, and wellness benefits beginning on the first day of employment.

Please ask your Talent Acquisition Partner for more information about our total rewards package.

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