Digital Content Leader

3 weeks ago


New York, New York, United States Genpact Full time
Duties & Responsibilities

As a Senior Manager, Content Lead for Consumer Goods and Retail and ESG, you will be responsible for leading our content creation efforts for the CGR business. This includes developing a content strategy that aligns with our business objectives, creating engaging content that resonates with our target audience, and collaborating with cross-functional teams to ensure seamless execution.

You will also be responsible for managing and editing content created by other team members to ensure consistency with our brand voice and messaging. Additionally, you will analyze content performance data to identify areas for improvement and make recommendations to enhance our content strategy.

Requirements
  • Experience in content marketing, digital communications, or a related field.
  • Strong writing and editing skills, with the ability to adapt to different styles and formats.
  • Ability to develop and execute a comprehensive content plan that aligns with business objectives.


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