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Chief Media Officer
2 months ago
Mindstream Media Group is a full-service media agency with a strong presence across all channels and disciplines. We are dedicated to delivering exceptional results for our clients and exceeding their expectations.
We are seeking a highly experienced and visionary Chief Media Officer to join our Leadership Team. As a key member, you will oversee our media operations and ensure the effective delivery and execution of comprehensive media strategies aligned with client goals.
The ideal candidate will be a strategic leader with a deep understanding of the evolving media landscape. You will have operational excellence, strong management skills, and the ability to foster relationships with clients and media partners. As the Chief Media Officer, you will be responsible for driving the organization towards continuous improvement and technological advancement.
Key Responsibilities
- Oversee and lead a growing media activation team, negotiating, activating, and optimizing performance across all channels.
- Design, implement, and operationalize improved processes and procedures, new technologies, models, tools, and capabilities to build a forward-looking activation team.
- Collaborate with Strategy and Performance Analytics teams to ensure accurate and consistent monitoring, optimization, and reporting of campaign performance.
- Proactively identify solutions for pain points and problems to mitigate risk before it happens.
- Establish, maintain, and scale relationships with key media partners and suppliers.
- Build internal relationships and maintain an open dialogue with key client leaders across accounts.
- Manage the media operations portfolio of projects, assigning resources and establishing prioritization to ensure alignment with client priorities.
- Develop financial and operational strategies to drive revenue growth and profitability.
- Oversee the invoice reconciliation process and collaborate with finance to ensure accuracy.
- Support business development activities, building content for client presentations and QBRs.
- Foster a culture of continuous improvement and technological advancement.
- Provide mentoring and support to team members, encouraging collaboration and innovation.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field; MBA or equivalent advanced degree preferred.
- 10+ years of progressive experience activating brand and performance-oriented media campaigns across both traditional and digital channels, with at least 5 years in a leadership role within an advertising or marketing agency.
- Strong managerial experience and a deep understanding of digital structure in a media agency.
- Experience negotiating and activating omni-channel campaigns with media and/or sports/entertainment properties.
- Familiarity and experience with major traditional and digital activation data and technology platforms.
- Experience overseeing investment budgets exceeding $25M.
- Excellent leadership and team management abilities.
- Proven experience in leading teams through significant organizational change while fostering a collaborative results-focused culture.
- Aptitude in decision-making and the ability to solve most operational problems and make effective and timely decisions based on the knowledge available.
- Exceptional communication and presentation skills.
- Ability to build and maintain strong relationships with clients and media partners.
- Knowledge of the latest media trends, technologies, and best practices.