Digital Marketing Director

12 hours ago

Dallas, Texas, United States Punch Bowl Social Full time
{"Job Title": "Digital Marketing Manager", "Job Description": "Job Summary

Punch Bowl Social is seeking a Digital Marketing Manager to lead and execute our digital strategy, manage campaigns, and oversee agency relationships.

This role emphasizes long-term planning, with a focus on executing a six-month strategy that aligns with business goals and drives results.

Key Responsibilities
  • Develop and implement a comprehensive six-month digital marketing plan across all channels (social media, email, website, etc.).
  • Manage the digital channel calendar, ensuring on-time and aligned campaign execution. Oversee content calendars from agencies.
  • Optimize the digital marketing budget for maximum ROI, ensuring efficient spending across all digital platforms.
  • Work closely with advertising and social media agencies to execute campaigns that meet brand standards and goals.
  • Manage influencer partnerships through agency coordination, ensuring they align with brand values and resonate with the audience.
  • Collaborate with graphic designers to guide and optimize content for each digital platform. Oversee content creation to ensure brand consistency and performance.
  • Perform content creation and copywriting as needed to support the execution of digital marketing efforts.
  • Track, analyze, and report on digital performance, leveraging insights to improve strategies.
  • Stay current with digital marketing trends to ensure Punch Bowl Social remains innovative and competitive.
Benefits
  • Medical, dental, and vision insurance.
  • Health Savings Account option - including company HSA contribution.
  • Flexible Spending Accounts.
  • 401K.
  • Employee Assistance Program.
  • Company-provided Short Term Disability Insurance.
  • Company-provided Long Term Disability Insurance.
  • Paid Time Off.
  • Voluntary benefits - LifeLock Protection, Pet Insurance, Accident and Critical Illness offerings.
Qualifications & Experience
  • Bachelor's degree in marketing, communications, or a related field.
  • 3-5 years of experience in digital marketing, including agency management, budget oversight, and paid media.
  • Proven track record of planning for digital channel strategy and generating measurable results.
  • Experience with Klaviyo, Mail Chimp, Canva, Dropbox, Later, Asana, Sanity, Shopify, or other comparable tools is required.
  • Strong project management skills with the ability to plan and execute strategies with at least a six-month lead time.

Detail-oriented, with the ability to manage the moving parts of a digital marketing plan, including budget management, communication with stakeholders, and performance tracking.

A passion for content creation and collaboration, especially within the entertainment or hospitality industry.

Be a part of the Punch Bowl Social team and lead the charge in digital innovation for one of the most exciting brands in experiential entertainment.

Follow us @punchbowlsocial or check us out online.

Must be 21 years old and over.

We are an Equal Opportunity Employer and do not discriminate in hiring or employment on the basis of race, color, creed, religion, sex, sexual orientation, national origin, citizenship status, ancestry, age, marital or veteran status, physical or mental disability, arrest record, genetic information, or any other characteristic protected by applicable federal, state, and local laws.

"}

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