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Marketing Operations Manager

2 months ago

Mobile, Alabama, United States MURPHY SERVICES LLC Full time
Job Overview

Location: Remote with occasional office visits as necessary

Company Overview:

MURPHY SERVICES LLC is a dynamic HVAC and plumbing service provider dedicated to the Boston, MA area. As we continue to grow, we are on the lookout for a skilled and innovative Marketing Manager to become a pivotal part of our team. This is a unique opportunity to be the inaugural marketing hire and play a crucial role in shaping our brand and driving our growth.

Position Summary:

We are in search of a Marketing Manager with 3-5 years of relevant experience to spearhead our marketing initiatives. This position is perfect for a proactive individual with a flair for creativity and a solid background in digital marketing. As a key contributor, you will autonomously oversee a variety of marketing channels and campaigns.

Key Responsibilities:

  • Social Media Strategy: Formulate, execute, and oversee social media strategies and content across diverse platforms.
  • Digital Advertising Management: Supervise and optimize Meta and Google Ads (including PPC and LSA campaigns) to enhance return on investment.
  • Content Development: Create captivating and relevant content for social media, websites, and other promotional materials.
  • Advertising Initiatives: Design and implement advertising campaigns for various media, including radio, print, and gas station promotions.
  • Performance Analytics: Monitor and evaluate marketing performance metrics to deliver actionable insights and recommendations.
  • Brand Stewardship: Maintain consistent brand messaging and identity across all marketing platforms.
  • Market Analysis: Conduct research to identify trends and opportunities within the HVAC and plumbing sectors.
  • Collaborative Efforts: Partner with other departments to ensure marketing strategies align with organizational goals.

Qualifications:

  • Experience: Minimum of 3-5 years in marketing, ideally within a related home services sector.
  • Education: Bachelor’s degree in Marketing, Communications, or a related discipline.
  • Skills: Proficient in digital marketing tools and platforms, including Google and Meta Ads.
  • Strong knowledge of social media platforms and best practices.
  • Exceptional written and verbal communication abilities.
  • Creative mindset with the capacity to generate engaging content.
  • Analytical skills to interpret data and derive insights.

Personal Attributes:

  • Highly organized with the ability to manage multiple projects simultaneously.
  • Self-driven and capable of working independently.
  • Meticulous attention to detail.
  • Adaptable and able to thrive in a fast-paced environment.

Benefits:

  • Competitive salary structure
  • Flexible remote work options
  • Comprehensive health, dental, and vision insurance
  • Opportunities for professional growth
  • A collaborative and supportive workplace culture