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Digital Content Producer

2 months ago


Kansas City, Missouri, United States Mediabistro Full time
About the Role

Mediabistro is seeking a skilled Digital Content Producer to join our team. As a Digital Content Producer, you will be responsible for creating engaging content for our website, mobile app, and social media platforms.

Key Responsibilities
  • Content Creation: Write, edit, and publish breaking news, daily news, sports, weather, and feature stories for our website, mobile app, and social media platforms.
  • Social Media Management: Regularly create social content, including graphics and videos, and post to our Facebook, Twitter, Instagram, TikTok, and YouTube platforms.
  • Headline Writing: Write sharp, compelling headlines and push alerts with accuracy.
  • Analytics and Engagement: Have passion for social media engagement, site traffic analytics, and taking ownership in helping meet our digital KPI goals.
  • Content Curation: Curate the homepage and app regularly throughout shifts.
  • Social Media Landscape: Keep tabs on the pulse of the social media landscape across the KC Metro area.
  • Long-term Planning: Add to our newsroom's long-term planning and strategic vision.
  • Feedback and Direction: Respond positively to feedback and direction from all newsroom and station managers.
  • Collaboration: Foster collaboration between newsroom positions, all dayparts, and between departments.
  • Team Environment: Maintain a positive work environment through active team participation and cooperation with coworkers in all departments and corporate teams.
Requirements
  • Writing and Editing Experience: Experience as a writer or editor for a newspaper or news website.
  • Graphic and Video Content: Extensive experience creating graphic and video content, preferably using the Adobe Creative Suite.
  • SEO and Analytics: Experience with Google Trends, SEO best practices.
  • Publishing Experience: Publishing experience within a content management system.
  • Digital Services: Familiarity with local newsgathering workflow and terminology, Google Analytics, Parsley, Social News Desk, Braze, Restream, OBS, ENPS, and other third-party digital services.
  • Professional Newsroom Experience: 1-3 years of professional newsroom experience.
  • News and Editorial Judgment: Strong news and editorial judgment, and able to make decisions under pressure and to change footing when news breaks.
  • Attention to Detail: Immaculate attention to detail, as well as a sense for balance, diversity, and tone of the stories on our platforms.
  • Frontline News Editing: Skillset of a frontline news editor and possess the ability to copy edit.
  • Digital Audiences: Know what drives digital audiences to click on stories and watch videos on desktop and mobile.
  • SEO and Headline Writing: Understanding of SEO best practices, excellent AP knowledge, and headline writing skills.
  • Social Media Best Practices: Strong understanding of social media best practices.
  • Flexibility: Flexibility to work different shifts, holidays, etc. on short notice to cover a 24-hour news cycle.
  • Multi-tasking: Ability to work well in a multi-tasking environment with frequent interruptions, while paying close attention to details.
  • Proficiency in Creative Tools: Proficiency in Photoshop and Premiere.
  • Programming Knowledge: Knowledge of HTML, Javascript, and other programming languages are a plus.
  • Working Knowledge of Sports and Demographics: Working knowledge of sports, and the Kansas City demographic area are a plus.
  • Related Military Experience: Related military experience will be considered.