Senior Marketing Channel Strategy Lead
2 days ago
About the Role:
Aquent is seeking an experienced Senior Marketing Channel Strategy Lead to join our team in this exciting opportunity.
Job Summary:
We are looking for a highly skilled marketing professional to lead the development and execution of marketing strategies for all sales channels, including retail, online, and franchise partners.
Key Responsibilities:
- Channel Strategy Development: Collaborate with cross-functional teams to ensure marketing initiatives align with overall business objectives and financial goals.
- Marketing Planning and Execution: Oversee annual marketing planning, budgeting, and execution across all channels.
- Team Leadership: Manage and develop a team of marketing professionals to deliver high-quality work.
- Analytics and Insights: Track and analyze marketing performance metrics to inform future strategies.
- Vendor and Agency Management: Collaborate with external partners to execute marketing campaigns.
- Operational Excellence: Manage marketing operations, including budgeting, forecasting, and reporting.
Requirements:
- Leadership and Communication Skills: Strong leadership and communication skills are required to manage and motivate a team.
- Marketing Experience: A proven track record in developing and executing successful marketing campaigns is essential.
- Cross-Functional Team Management: Experience in managing cross-functional teams is necessary to drive business outcomes.
- Analytical Skills: Strong analytical skills and data-driven decision-making are critical to success.
- Project Management: Excellent project management skills are required to oversee multiple projects simultaneously.
- Fast-Paced Environment: Ability to thrive in a fast-paced environment is essential to meet business demands.
Estimated Salary Range: $120,000 - $180,000 per year
About Aquent:
Aquent is a leading provider of marketing, creative, and digital staffing solutions. We help businesses like yours find the talent they need to succeed in today's competitive market.
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