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Restaurant Catering Operations Manager

2 months ago


Dallas, Texas, United States Potbelly Corporate Full time
About the Role

We are seeking a highly motivated and experienced Catering Coordinator to join our team at Potbelly Corporate. As a key member of our operations team, you will be responsible for managing and organizing the backline business, driving sales through building relationships with local businesses, current customers, and BIG FISH.

Key Responsibilities
  • People
    • Work closely with the General Manager to determine sales roadmaps and sales goals.
    • Supervise backline operations to ensure all associates are POP compliant.
    • Ensure all backline orders are complete and catering checklist/order verification forms are utilized.
    • Collaborate with the General Manager to discuss daily, weekly, and monthly sales goals and sales opportunities.
    • Act as a mentor/trainer for associates training on backline operations, ATO, and sales effectiveness.
    • Assign and coordinate delivery drivers for each order.
    • Coordinate associates to assist in backline peak duties.
  • Customers
    • Send thank-you notes and perform daily call backs/call aheads on all catering orders.
    • Handle and resolve customer complaints/accolades using the three A's.
    • Ensure catering collateral is displayed and stocked in the shop at all times.
    • Own the delivery trade area for the shop and actively follow it.
    • Manage capacity for backline based on staffing while maintaining food quality standards and order accuracy.
    • Manage all house accounts, including database of ATO and payments.
    • Work weekly with the District Manager to discuss sales successes and update sales goals.
  • Sales
    • Strive to meet/achieve sales goals/targets; communicate results daily with the General Manager.
    • Actively participate in targeted canvassing, account maintenance calls, and correspondence with customers to drive backline sales.
    • Respond in a timely manner to customer catering quotes via email.
    • Familiar with current PTD backline sales and records daily.
    • Monitor backline sales trends vs. current year and prior year.
    • Communicate backline sales trends and results to the team in weekly manager meetings.
    • Consistently update the Big Fish tracker to track orders and generate sales leads.
  • Profit
    • Ask for the business and ensure we are actively pursuing all opportunities to drive catering/backline sales.
    • Ensure all catering sides and utensils are provided using the Catering Condiment Wheel as a tool to determine the amount of product to supply.
    • Verify all backline orders are 100% accurate before being delivered to the customer.
    • Monitor/listen that all associates answering phones and taking orders are suggestive selling extras and sides.
    Requirements
    • Minimum educational requirement: High School degree.
    • Strong sales skills to increase catering/backline revenues.
    • Strong multi-tasking skills, detailed oriented, goal oriented, and possess excellent customer service skills.
    • Must be confident, self-motivated, and ambitious.
    • Must be able to work in a fast-paced environment and have a sense of urgency.
    • Ability to work as a team-player and be a top performer.
    • Strong verbal/written communication skills.
    • Strong computer skills; proficient in Microsoft Word, Excel, Outlook.
    • Maintain a professional demeanor and professional appearance.
    • Portray positive energy at all times with the team and customers.
    • Must have strong training skills.
    • Strong desire to learn and develop all station skills to be a role model in aspects of production.