Creative Content Specialist

2 weeks ago

Hendersonville, Tennessee, United States Anchor Security LLC Full time
Job Overview

Anchor Security LLC is an expanding enterprise in search of a skilled and versatile Creative Content Specialist to enhance our marketing efforts. As we embark on our inaugural major public relations and content marketing initiative, we are looking for an individual who can help define our narrative and create captivating content that connects with our intended audience.


Position Summary:
We seek a proficient Creative Content Specialist to generate high-quality, engaging material tailored for our B2B clientele. The ideal candidate will possess a robust understanding of B2B marketing, exceptional writing capabilities, and the aptitude to convey intricate concepts in a clear, concise, and persuasive manner. This position will be pivotal in shaping our content strategy and leading our first public relations effort.

Key Responsibilities:

  • Initiate our first public relations campaign by crafting a detailed content strategy aimed at enhancing brand visibility and positioning our organization as an industry thought leader.
  • Create diverse content formats, including blog articles, whitepapers, case studies, press announcements, social media posts, and email communications.
  • Collaborate with internal subject matter experts to produce technically accurate and insightful material.
  • Research industry trends, competitor activities, and audience preferences to guide content development.
  • Optimize content for search engines and ensure alignment with our broader marketing goals.
  • Establish and maintain a consistent brand voice across all content channels.
  • Edit and proofread content to guarantee high quality and compliance with brand standards.
  • Oversee the content calendar and ensure the timely delivery of all content pieces.
  • Evaluate content performance metrics and leverage insights to enhance future content strategies.
  • Work with the design team to ensure appropriate visual elements accompany written content.


Qualifications:

  • Bachelor's degree in Marketing, Communications, Journalism, or a related discipline.
  • 2+ years of experience in content creation or a similar role.
  • Outstanding writing, editing, and proofreading skills with meticulous attention to detail.
  • Demonstrated ability to produce clear, engaging content across various channels and formats.
  • Familiarity with SEO best practices is advantageous.
  • Experience in formulating and executing public relations strategies is highly desirable.
  • Knowledge of content management systems.
  • Strong organizational abilities and capacity to manage multiple projects concurrently.
  • Excellent interpersonal and communication skills.
  • Ability to work independently and collaboratively in a dynamic environment.
  • Familiarity with analytics tools to assess content performance is a plus.


What We Provide:

  • Competitive Salary: We offer a salary package commensurate with your experience and expertise.
  • Flexibility: Enjoy the option of remote work, allowing you to work from anywhere.
  • Health Benefits: Comprehensive health, dental, and vision insurance.
  • Retirement Plans: Participation in a company-matched 401(k) plan to support your future planning.
  • Professional Growth: Excellent opportunities for professional development through training, workshops, and conferences.
  • Paid Time Off: Generous paid time off policy, including sick leave, vacation days, parental leave, and holidays.
  • Work-Life Balance: Emphasis on maintaining a healthy balance between your professional and personal life.
  • Employee Assistance Program: Access to resources for mental health, financial planning, and more.
  • Company Culture: Be part of a supportive and collaborative team that values creativity, community, and excellence.

If you are a creative and strategic thinker with a passion for developing compelling content and the initiative to lead our first public relations effort, we encourage you to consider this opportunity to shape the future of our content strategy.

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