SEO Strategist

4 days ago

Downers Grove, Illinois, United States Duly Health and Care Full time
Overview

At Duly Health and Care, we are seeking a highly skilled SEO Specialist to join our marketing team. As an SEO Specialist, you will be responsible for developing and implementing effective SEO strategies that align with our marketing goals and improve digital brand awareness and website traffic.

Responsibilities
  • Develop and implement SEO strategies that align with our marketing goals and improve digital brand awareness and website traffic.
  • Conduct keyword research, identify trends, competition analysis, and optimize website content for maximum visibility and ranking.
  • Create high-quality, compelling content that improves engagement and boosts SEO efforts.
  • Monitor and analyze SEO performance metrics using Google Analytics and other tools.
  • Manage listings and grow online reputation while ensuring accuracy and monitoring reviews across various platforms.
  • Collaborate with the marketing team and partners to ensure SEO content and technical best practices are integrated across all digital content and platforms.
  • Provide performance reports and analysis for ongoing site traffic, search rankings, and opportunities, presenting to marketing leaders.
  • Stay updated with the latest industry trends and algorithm updates to ensure our strategies remain effective.
Qualifications
  • 2-3 years of proven experience in SEO, including organic content creation and reputation management.
  • Strong understanding of search engine algorithms and ranking methods.
  • Experience with SEO tools like Google Analytics, SEMrush, BrightEdge, or similar.
  • Excellent communication skills and the ability to work collaboratively in a team environment.
  • Bachelor's degree in Marketing, Information Technology, or related field is preferred.

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