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Strategic Marketing Pursuits Coordinator
2 months ago
Position Overview: The Marketing Pursuits Specialist plays a pivotal role in driving Swinerton's strategic initiatives throughout various project pursuits. This position is essential for crafting compelling and professional materials that support qualifications packages, proposals, and client presentations.
Key Responsibilities:
- Foster collaborative relationships with local and national marketing teams, as well as various management levels, to enhance pursuit efforts.
- Lead and assist in new project pursuits, including project management, content creation, editing, formatting, and production.
- Collaborate with business developers and leadership to create pre-positioning materials that elevate Swinerton's profile as a potential partner.
- Thoroughly analyze RFQ/P requirements to ensure accuracy and compliance.
- Work with the pursuit team lead to develop and maintain a strict pursuit schedule.
- Prepare interview presentation materials, including strategy development and coaching.
- Create additional marketing collateral such as brochures, qualification packages, and case studies that showcase Swinerton's expertise.
- Engage with vendors as necessary for production needs.
- Provide peer reviews for project pursuits to ensure high standards and compliance with marketing protocols.
- Manage post-proposal activities, including content analysis and client feedback sessions.
- Ensure the accuracy of data across all opportunity stages in the Cosential system.
- Commit to national and corporate initiatives that promote consistency and efficiency in marketing efforts.
- Support national pursuits as part of Swinerton's collaborative proposal team.
Qualifications:
- Strong commitment to internal client satisfaction and collaboration.
- Proven ability to produce high-quality proposals and marketing materials.
- Dedication to continuous improvement in processes and work products.
- Understanding of best practices in professional services marketing.
- Exceptional organizational and time management skills, with the ability to handle multiple priorities.
- Excellent communication skills, both verbal and written, with a focus on storytelling.
- Familiarity with the construction, architecture, or engineering sectors is advantageous.
- Proficiency in Adobe Creative Suite and Microsoft Office.
- A bachelor's degree in marketing, communications, or a related field is preferred.
- A minimum of one year of relevant experience in marketing and proposal management.
- Willingness to travel as needed.
Benefits: This role offers a comprehensive benefits package, including medical, dental, vision, 401(k) with company matching, and various voluntary benefits.
