Digital Communication Strategist

1 month ago


Tempe, Arizona, United States SRP Full time
Job Summary

SRP is seeking a skilled Digital Communication Strategist to join our team. As a key member of our Communication Vehicles & Platforms team, you will be responsible for developing and executing strategic plans for email and direct mail campaigns. Your expertise in omnichannel marketing and communication journeys will enable you to create engaging experiences for our customers.

Key Responsibilities

* Develop and implement email and direct mail campaigns to achieve business objectives
* Collaborate with creative teams to create engaging experiences via email and direct mail
* Analyze performance data to measure success and make data-driven adjustments to optimize performance
* Ensure channel-specific compliance and accessibility

Requirements

* Minimum of 5 years of technical online marketing or communications experience
* Strong project management skills and ability to handle high-volume complex work
* Proficiency in marketing automation technology and content management systems
* Expertise in creating and implementing strategic A/B testing

What We Offer

* Competitive pay and performance incentives
* Comprehensive benefits package, including pension plan, 401(k) plan, and medical, vision, and dental insurance
* Opportunities for career development and advancement

About SRP

SRP is a leading public power and water utility in the US, serving over 1 million customers in the greater metropolitan Phoenix area. We are committed to providing reliable, affordable, and sustainable water and power to our customers. Our team is dedicated to fostering an inclusive work environment and promoting diversity, equity, and inclusion in all aspects of our business.

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