Digital Marketing Director for New Home Sales
3 days ago
D.R. Horton is seeking a skilled Digital Marketing Director to lead our new home sales marketing efforts. This role will be responsible for developing and executing comprehensive strategic marketing plans to drive sales and revenue growth.
Responsibilities
- Develop and manage digital marketing campaigns to reach target audiences
- Collaborate with cross-functional teams to ensure brand consistency and messaging
- Analyze user journey data to improve customer experience and inform marketing strategies
- Manage online branding and communication efforts through website, mobile, and email marketing campaigns
- Support sales area managers and marketing personnel to execute marketing plans and achieve division goals
Requirements
- Bachelor's degree from a four-year college or university
- Four to six years of digital marketing experience and/or training
- Advanced knowledge of SEM, Google Analytics, social media sites, and Adobe Creative Suite
- Ability to apply common sense understanding to carry out instructions furnished in written oral form
Preferred Qualifications
- Master's degree in Advertising/Marketing/Communications
- New home sales marketing experience
- Strong written and verbal communication skills
What We Offer
- Estimated salary: $90,000 - $120,000 per year
- Medical, Vision, and Dental benefits
- 401(K) plan
- Employee Stock Purchase Plan
- Flex Spending Accounts
- Life Insurance
- Vacation, Sick, Personal Time, and Company Holidays
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