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Store Manager Assistant
2 months ago
About the Role
We are seeking a highly motivated and experienced Assistant Manager to join our team at Brompton Bicycle Ltd. as a key member of the store management team. As a Assistant Manager, you will work closely with the Store Manager to deliver the company's objectives for growth and development through a best-in-class customer experience.
Key Responsibilities
- Customer Experience
- Lead by example and develop all team members to offer a best-in-class customer experience, ensuring the brand customer journey is consistently brought alive by all members of the team.
- Maintain in-store expertise of Brompton products, ensuring all brand communications are cascaded throughout the team in daily briefings and displayed on back-of-house noticeboards.
- Ensure new product launches are supported through team training activities to incorporate selling techniques into the customer journey.
- Support with building community events calendar to plan and deliver regular ride-outs, in-store events, maintenance classes, and pop-up events to retain loyalty and grow customer reach.
- Maintain a store environment in line with brand expectations, including visual merchandising, housekeeping, and team grooming standards.
- Promote the store through Brompton social platforms to communicate key brand messages, customer engagement, and advocacy.
- People Management
- Motivate the team to consistently deliver the brand customer journey through individual and team coaching, recognizing, and rewarding success.
- Own the end-to-end recruitment and induction process for Sales Assistants, including supporting development during the probationary period review process.
- Identify individual training needs and ensure all members of the team are trained to a consistent level, completing all Brompton Academy modules.
- Ensure effective staff deployment in place, flexing according to changing trade patterns.
- Support with payroll and attendance management, including holiday leave as required.
- Empower team members to respond to customer complaints in a professional manner, attempting to resolve in-store and escalating to head office if appropriate.
- Commercial Performance and Reporting
- Motivate the team to deliver store KPIs.
- Support with completion of weekly and monthly reports and ad hoc reporting as required.
- Seek and develop knowledge about competitor activity in the local area, communicating this to the Store Manager and identifying opportunities to promote the store.
- Communicate any people, operational, or commercial issues to the Store Manager as appropriate.
- Store Operations
- Manage all aspects of store security in accordance with company policy and procedure, including staff, cash, stock, IT, and buildings.
- Place replenishment orders of stock as required to maintain performance and layout in line with company directives and range plan.
- Highlight any stock opportunities and risks to the Store Manager.
- Support with planning and accurate execution of monthly and year-end stock counts, ensuring counts are reported in line with standards.
