Digital Marketing Senior Manager

1 week ago


Salt Lake, Utah, United States Myriad Genetics Full time
Job Title: Digital Marketing Senior Manager

Myriad Genetics is seeking a highly skilled Digital Marketing Senior Manager to join our Enterprise Digital Marketing Team. As a key member of our team, you will be responsible for developing, executing, and measuring digital strategies to drive business growth and optimize our digital presence.

Key Responsibilities:
  • Develop and implement digital marketing strategies to drive business objectives and customer engagement
  • Collaborate with cross-functional teams to translate business goals and customer insights into effective digital marketing campaigns
  • Manage and optimize digital marketing channels, including paid social, email, and search engine marketing
  • Lead the development and execution of digital marketing automation workflows and campaigns
  • Partner with marketing analytics teams to measure and optimize digital marketing performance
  • Stay up-to-date with industry trends and best practices in digital marketing
Requirements:
  • 6-8+ years of experience in developing and implementing digital marketing programs
  • Proven track record of leading omni-channel digital marketing campaigns and driving business results
  • Experience with marketing automation platforms and digital marketing technologies
  • Strong analytical and problem-solving skills, with ability to interpret data and make informed decisions
  • Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams
What We Offer:
  • A dynamic and innovative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
  • A chance to work with a leading company in the healthcare industry


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