Marketing Coordinator

2 weeks ago


Chicago, Illinois, United States HUB International Full time
Position Overview

The Marketing Specialist at HUB International is a pivotal role designed for a proactive individual with a background in marketing and communications within the B2B and B2B2C insurance sectors. This position is integral to the execution of diverse marketing strategies aimed at enhancing lead generation and sales for our partners.

Key Responsibilities

As a Marketing Specialist, you will:

1. Collaborate with the Strategic Partnership Marketing Manager to develop and implement a comprehensive array of marketing initiatives tailored to drive partner-specific leads and sales.
2. Manage relationships with active partners, analyzing and reporting on the effectiveness of marketing programs to foster continuous improvement.
3. Create and refine marketing support materials, including email templates, flyers, and content calendars, to effectively engage B2B2C audiences.
4. Oversee the execution of multi-channel marketing campaigns targeting prospective partners, ensuring alignment with strategic objectives.
5. Cultivate strong partnerships with internal teams and external stakeholders to produce insightful thought-leadership content.
6. Lead project timelines and ensure adherence to quality standards, streamlining approval processes for efficient campaign execution.
7. Guide creative direction across various digital platforms, enhancing brand visibility and engagement.
8. Conduct thorough analysis of campaign performance, identifying opportunities for optimization and strategic refinement.

Qualifications

The ideal candidate will possess:

- A Bachelor’s degree in Business, Marketing, or Communications.
- A minimum of 3 years of experience in a corporate or agency environment.
- Exceptional organizational skills with the ability to manage multiple projects simultaneously.
- Strong presentation and relationship-building skills to influence stakeholders effectively.
- A detail-oriented mindset with the capacity to multitask under tight deadlines.
- A proactive attitude, thriving in a dynamic environment and adapting to shifting priorities.
- Proficiency in Microsoft Office and familiarity with project management and CRM platforms.

About HUB International

HUB International is a leading insurance brokerage firm dedicated to providing tailored solutions that empower clients to manage risk effectively. Our collaborative culture emphasizes professional growth and excellence, making HUB a great place to advance your career.

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