Product Marketing Manager
4 days ago
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines.
As the Product Marketing Manager, you will be responsible for driving the execution of the global brand marketing strategy for our molecular diagnostics business unit. You will maintain worldwide product expertise, including market sizes, customer needs, and product performance.
Key Responsibilities:
- Maintain worldwide market expertise for products and franchises
- Develop and update annual marketing plans/strategies
- Create and develop strategies for new product commercialization
- Assess new markets and opportunities in support of BD and R&D
- Partner with global peers and in-market experts to build the brand
Requirements:
- Bachelor's Degree in business or marketing
- At least 5 years of substantial financial skills, market analysis, and advanced communication skills
- At least 5 years of knowledge/ability to develop and execute a product launch
- At least 5 years of strong analytical skills and written and oral communication skills
Preferred Qualifications:
- MBA
- Clinical/Scientific Degree
- 2+ years in marketing with preferably 1+ years in global marketing
Abbott is an Equal Opportunity Employer, committed to employee diversity. We provide reasonable accommodation to qualified individuals with disabilities.
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