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Strategic HubSpot Implementation Expert

2 months ago


Raleigh, North Carolina, United States Instrumental Group Full time
About the Role

We are seeking a highly skilled Strategic HubSpot Implementation Expert to join our team at Instrumental Group. As a key member of our team, you will play a critical role in helping our clients achieve their desired objectives with HubSpot.

Key Responsibilities
  • Lead Client Engagements: Serve as the lead advisor to clients, helping them to achieve their desired objectives with HubSpot.
  • System Discovery and Design: Evaluate marketing and sales requirements, current tech stack, and business objectives to define the ideal system configuration.
  • HubSpot Configuration: Configure HubSpot to meet client needs, including data capture & collection, automation engineering, database segmentation, CRM configuration, campaign setup, technical integrations, attribution & reporting, and user adoption activities.
  • Stay Up-to-Date with HubSpot Updates: Stay abreast of the latest product updates from HubSpot.
  • Complex Campaigns: Create and execute complex nurture or drip campaigns to improve engagement.
  • Tracking Campaigns: Create tracking campaigns that support the measurement of demand gen efforts.
  • Marketing and Sales System Strategy: Implement a marketing and sales system strategy that streamlines data flow, enabling sales with lead intelligence to have more effective conversations with prospects.
  • Lead Hand-Off and Opportunity Nurturing: Optimize lead hand-off and opportunity nurturing processes through the sales funnel by injecting automation and data capture mechanisms.
  • Closed-Loop Analytics: Establish closed-loop analytics between marketing and sales to understand how inbound marketing activity turns into customers, and continually refine our process to convert customers.
Requirements
  • HubSpot Expertise: Deep HubSpot experience and expertise.
  • Consultative Success: Track record of consultative success with clients.
  • Communication Skills: Excellent written and verbal communication skills.
  • Task Prioritization: Adept at task prioritization, working cross-functionally while never losing sight of the core purpose behind your work.
  • Leadership Skills: Ability to set and run an agenda, lead pointed conversations, and keep clients on task.
What We Offer

We look forward to reviewing your application and discussing how you can contribute to our team's success at Instrumental Group.