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Technical SEO Specialist

2 months ago

Houston, Texas, United States Forthea Full time
Job Description

**About Forthea**

Forthea is a leading digital marketing agency that excels in data-driven solutions and creative executions to drive measurable results for clients. Our commitment to core values and business excellence has led to successful partnerships with various B2B and B2C clients worldwide.

**Job Summary**

We are seeking a highly motivated and data-driven Technical SEO Specialist to join our team. The ideal candidate will have a strong understanding of website backend, code, and technical knowledge to design and execute SEO projects that adhere to best practices and achieve cutting-edge results through testing and innovation.

Key Responsibilities

  • Conduct technical analyses of client websites to identify areas for improvement.
  • Develop strategies with short, mid, and long-term goals based on best practices.
  • Collaborate with account leads, team members, client contacts, and development teams to implement technical recommendations.
  • Analyze web analytics data to measure the effectiveness of initiatives.
  • Identify and address technical issues that impact all users, from customers to search engine bots.

Requirements

  • Experience with Regex/Xpath, Javascript, or other programming languages.
  • Strong understanding of HTML and web development principles.
  • Experience working with back-end elements such as.htaccess, XML sitemaps, and site speed optimization.
  • Experience with web analytics software, content management systems, and web servers.
  • Ability to lead conversations around information architecture, taxonomy, and URL structure.

Desired Qualities

  • Understanding of SEO best practices.
  • Experience in project management and working cross-functionally to achieve business goals.
  • Strong problem-solving and analytical skills.
  • Excellent verbal, written, and interpersonal skills.
  • Proven ability to manage deadlines and multiple, complex projects.