Digital Content Specialist
3 weeks ago
Playfly Sports is seeking a skilled Digital Content Specialist to join our team in State College, PA. As a key member of our content creation team, you will be responsible for developing and implementing digital content strategies that drive engagement and revenue growth for our clients.
Main Responsibilities:
- Assist property sales team members in creating and editing digital content for sponsored campaigns
- Work with the Partnership Service Team to traffic and fulfill all partner digital campaigns and social media engagement campaigns
- Collaborate with local sales team members on ideation and creation of short-form and long-form video and audio content, as well as graphics for sponsorship pitches and activations
- Produce digital content that adheres to brand standards and social media voice/tone of multiple university partners and high school associations
- Repurpose video and audio content for distribution across multiple digital platforms
- Manage multiple projects simultaneously and provide ongoing updates to property sales teams on production timelines and delivery dates
Requirements:
- Bachelor's Degree or equivalent relevant experience
- Minimum 1-year experience producing video/audio/graphics for distribution across multiple digital platforms
- Excellent project management and prioritization skills with strong attention to detail and high-quality work ethic
- Proficiency in utilizing Adobe Creative Cloud
- Ability to manage multiple projects at once and be a team-player
- Excellent communication skills
- Understanding of social media platforms (e.g., Facebook, Instagram, X, TikTok, YouTube, etc.)
- Experience driving engagement and results
- Experience in sports marketing with an emphasis in college athletics
What We Offer:
Playfly Sports is a dynamic and innovative company that offers a unique opportunity to work with a leading sports marketing and media company. We are committed to creating a diverse, equitable, and inclusive workplace where everyone can thrive.
Accommodations:
Playfly Sports is committed to the full inclusion of all qualified individuals and will ensure that persons with disabilities are provided reasonable accommodations.
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