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Senior Living Community Relations Director
2 months ago
We are seeking a highly motivated and experienced Community Relations Director to join our team at Merrill Gardens at West Covina. As a key member of our sales and marketing team, you will be responsible for developing and implementing innovative sales and marketing plans to drive occupancy and revenue growth.
Key Responsibilities:- Achieve and maintain a high occupancy percentage by building and maintaining a strong prospect base, responding to inquiries, and securing deposits for move-ins.
- Manage the sales process from prospecting to move-in, including generating tours, performing follow-up, and transitioning the move-in process to other department heads.
- Develop and implement community outreach plans to generate viable leads and create a positive reputation in the community.
- Work closely with the Director of Marketing to provide feedback on media advertising, community sponsorships, and other marketing opportunities.
- Coordinate with the Activities Director and Executive Chef to plan special events that benefit existing residents and attract potential residents.
- Conduct competitive shops regularly to stay aware of direct competitors, their offerings, and changes in management.
- Four-year degree in Business, Business Administration, Marketing, Public Relations, or Communications preferred.
- Three-plus years of sales and marketing experience, preferably in a related field.
Merrill Gardens is an Equal Opportunity Employer. We offer a competitive salary, benefits, and opportunities for advancement. If you are a motivated and experienced sales and marketing professional, we encourage you to apply for this exciting opportunity.