Adult Day Care Marketing Professional

2 weeks ago


Jenkintown, Pennsylvania, United States SarahCare Full time
We are seeking a skilled Marketing Liaison to join our team at SarahCare Home Care Agency in Jenkintown, PA. As a key member of our marketing team, you will play a vital role in promoting our Adult Day Care services and developing innovative marketing strategies.

Responsibilities:
- Develop and implement comprehensive marketing plans for Adult Day Care services.
- Foster strong relationships with healthcare providers and other stakeholders to drive referrals and growth.
- Plan and execute engaging events, workshops, and webinars to promote Adult Day Care services.
- Analyze campaign performance metrics and adjust marketing strategies accordingly.
- Collaborate with cross-functional teams to create compelling marketing materials, including brochures, flyers, and social media content.
- Provide exceptional customer service, managing walk-in inquiries and intake processes for Adult Day Care services.
- Support Home Care marketing efforts as a secondary focus, leveraging expertise to drive business growth.
- Capture and curate content for social media platforms, working closely with the Social Media Manager.
- Maintain accurate marketing reports, including visitor logs and weekly summaries.
- Assist with miscellaneous marketing and outreach tasks as needed.

What You'll Need:
- Bachelor's degree in Marketing or a related field; relevant industry experience may be considered in lieu of degree.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with healthcare providers and other stakeholders.
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
- Proficient in marketing software and tools, with experience using social media platforms and email marketing software.
- Ability to work independently and collaboratively, with a flexible schedule that includes occasional evenings and weekends for events.

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