Home Care Marketing Specialist

6 hours ago


Macomb, Illinois, United States Care Runners Home Care Services, Inc. Full time
Job Description:

Care Runners Home Care Services, Inc. is seeking a skilled Home Care Marketing Lead to join our team. As a key representative of our organization, you will play a pivotal role in expanding our reach and fostering relationships within the community.

Your primary responsibility will be to promote our services to potential clients, healthcare professionals, and community organizations. You will be responsible for developing and implementing strategic marketing plans to generate leads and increase client referrals.

Key Responsibilities:
  • Develop and implement marketing strategies to promote our services and increase brand awareness.
  • Build and maintain relationships with healthcare professionals, hospitals, rehabilitation centers, and other referral sources.
  • Conduct outreach activities, including networking events, health fairs, and community presentations, to raise awareness of our services.
  • Collaborate with our community intake team to facilitate the intake process for new clients.
  • Provide education and training sessions to healthcare professionals and community members on our services.
  • Track marketing metrics and analyze data to assess the effectiveness of marketing strategies and campaigns.
Requirements:
  • Proven experience in marketing, sales, or business development, preferably in the healthcare or home care industry.
  • Strong interpersonal skills and the ability to build rapport with diverse stakeholders.
  • Excellent communication and presentation skills, both verbal and written.
  • Self-motivated with a results-oriented mindset and a passion for making a positive impact.
  • Ability to work independently and collaboratively in a fast-paced environment.
What We Offer:
  • Competitive salary with performance-based incentives and bonuses.
  • Comprehensive benefits package, including health insurance contributions and retirement 401k.
  • Opportunities for professional development and career advancement.
  • Supportive and collaborative work environment with a focus on employee well-being and work-life balance.

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