Marketing Coordinator

1 week ago

Dallas, Texas, United States Beacon Hill Full time
Job Title: Marketing Coordinator

Beacon Hill is seeking a highly motivated and detail-oriented Marketing Coordinator to join our team. As a Marketing Coordinator, you will be responsible for implementing online and offline marketing strategies to maximize our presence in the market.

  • Assist with implementing online and offline marketing strategies to maximize our presence in the market.
  • Coordinate campaigns using multiple channels (primarily web, email & direct mail) as part of an overall contact strategy.
  • Maintain online content – examples include adding new product advertisements and updating advertisements.
  • Initiate and provide content & creative direction for product pages & landing pages.
  • Develop, deploy and analyze web, direct mail and email marketing campaigns.
  • Use social media online tools to optimize marketing programs including but not limited to Facebook, Instagram, and Twitter.
  • Support current strategies to increase engagement across all social media platforms
  • Assist with ideation, strategy, content creation, execution, reporting, and analytics.
  • Create and develop original social and email content, including flyers, BH Programs content, and event content.
  • Meet deadlines and work on multiple projects simultaneously
  • Exceptional writing and editing skills.
  • Capable of creating compelling content optimized for various platforms.
  • Creative thinker with the ability to generate innovative ideas to help drive core performance indicators including brand awareness, reach and engagement.
  • Create and maintain marketing calendar including special observations, recurring marketing campaigns, promotion of district events, and celebration of campus/student/staff excellence.
  • Craft engaging content showcasing noteworthy programs, events, accolades, and achievements.
  • Collaborate with BH Program campus staff to gather information and create advertising and communication plans from creative concepts to content creation, production, and follow-up reporting.
  • Develop high-quality, impactful content for various target audiences and marketing channels, including website copy, blog posts, email campaigns, and copy for print and social media.
  • Attend community and campus special events to capture digital content for related social media and/or story writing and publishing. (Occasional evenings)
  • Perform other duties assigned.

Requirements:

  • Bachelor Degree required marketing major preferred.
  • Must have computer knowledge in Microsoft Office, Canva, Creative Cloud (Suite) and the ability to update social Media Platform
  • Recent college graduate or college seniors with 2-3 years of experience in marketing and graphics
  • Strong work ethic and organizational skills.
  • Exhibit sound judgment and decision-making aligning with BH Core Values.
  • Ability to take initiative and work independently, yet also able to collaborate accordingly.

Travel Requirements:

In-state travel to Staff Development, Professional Development, Team Building events and other locations deemed necessary as part of job responsibilities.

Beacon Hill is an Equal Opportunity Employer and welcomes applications from diverse candidates.

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