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Marketing Manager

4 weeks ago

Tampa, Florida, United States DLA Piper Full time
About DLA Piper

DLA Piper is a bold, exceptional, collaborative, and supportive firm that values its people as the backbone, heart, and soul of the organization. We offer a dynamic work environment where professionals can engage in meaningful work and grow their careers.

Job Summary

The Marketing Manager will work closely with practice group leaders, firm attorneys, and other marketing team members to support business development and marketing activities for the Intellectual Property and Technology practice on a national basis. The primary goal is to drive revenue through new business opportunities and client expansion programs.

Key Responsibilities
  • Provide leadership, guidance, and mentoring to attorneys and staff through effective communication.
  • Research strategic market opportunities and lead the cross-selling of existing services, practice groups, and offices.
  • Work with the marketing events team to execute and drive ROI for marketing events.
  • Manage business sponsorships and activities tied to the practice.
  • Track activities relevant to business development of the practice group.
  • Respond to RFPs/RFIs and develop proposal/pitch materials in conjunction with the Pursuits & Proposals team.
  • Provide sales support and assist attorneys with target opportunities.
  • Coordinate business development training sessions at the national level.
  • Advises attorneys on business development tactics and tools.
  • Serves as a point of contact for internal and external communications.
  • Updates sales pipeline information.
  • Supports deal/case tracking efforts as necessary.
Requirements
  • A Bachelor's Degree in Communication, Marketing, or Journalism.
  • 6 years of marketing/business development support experience, preferably in the professional services industry.
  • Excellent communication skills and the ability to multi-task and thrive in a fast-paced setting.
  • Proficiency with MS Word/Excel/PowerPoint and the ability to work extended and/or weekend hours.
What We Offer

DLA Piper offers a comprehensive package of benefits, including medical/dental/vision insurance, and 401(k). We are an equal opportunity employer and welcome applications from qualified candidates without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.